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When something moves past that looks edible, they come out fast, eat it, and turn straight back toward cover

This sinuous action, combined with the lures lifelike details and vibrant color patterns, creates a visual feast that predatory fish simply cant ignore

When a bass strikes and immediately runs toward the boat, a high-speed reel helps you maintain tension quickly

The long, 11-foot rod, combined with those reels enable us to catch fish-after-fish, while four other anglers could only wish

With single-hooked lures, so you have to let the fish inhale the lure and then have the power to drive the hook home

On leaving the lodge Louis asked what are you going to call these lures